Whitney De Groot - Owner

Whitney is first and foremost a wife to Bill and mom of three girls. You can often find her listening to podcasts while doing the dishes or the laundry. She has a background in dance education, but these days more of her time is spent choreographing flowers. Her familiarity in line and movement helps her interpret flowers that are perfect for every occasion. Whitney also enjoys being out in nature with her family, where she finds a lot of design inspiration. She loves to use foraged items she finds in her yard or in the mountains near her home in her arrangements and bouquets. Whitney’s design style is abundant, playful, artistic, and she loves to use vibrant color. Whitney strives to make flowers approachable to everyone and has a passion to teach others how flowers can be an easy and beautiful part of their everyday life.